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Michele Ferrante presents

CHINA - ECOMMERCE - FIGHTING COUNTERFEITS ON E-COMMERCE PLATFORMS AND SOCIAL MEDIA

Recorded July 2017

China’s e-commerce market has grown by an average of 120% a year since 2003 and there is still room for growth. Foreign brands are well aware of the implications in terms of risks associated with the sale of counterfeit products on the Internet. I am going to introduce the legal basis for E-commerce platform liability and remedies against online sale of counterfeits.

Business & Enterprises

Michele Ferrante

Michele Ferrante - Founder and Managing Partner

Michele is a highly recognized expert on the enforcement of IP rights and anti-counterfeit strategies in Asia. Michele was admitted to the Milan bar and he has been advising clients on Chinese Intellectual Property matters since 1999. He founded his first firm in China in 2004. His current Firm, FERRANTE INTELLECTUAL PROPERTY, has been recommended by Legal 500 among the best firms in China. Michele is the author of several articles published in The Oxford Journal of Law and Practice and the Journal of Internet Law (Wolters Kluwer Law & Business). Michele has contributed to numerous EU-China IPR dialogues and governmental meetings and he has collaborated with the United States Department of Commerce in raising awareness on IPR Protection in China. He was invited as a speaker by the European Communities Trade Mark Association (ECTA), the American Bar Association (ABA) and at the Expert Roundtable on Online IP Protection (E-Commerce) co-organized by the Ministry of Commerce of the People's Republic of China and the Delegation of the European Union to China, under the support of IP Key Project. He is a member of the Anticounterfeiting Committee (ACC) of the European Communities Trade Mark Association (ECTA) and International Trademark Association (INTA). Michele speaks fluent Italian, English, French and Spanish.